By Harry G. Broadman (original source Forbes)
“Virtually everywhere you turn across the African continent, there is a significant Japanese presence. Might these be investments by Hitachi for electronics production facilities? By Sumitomo for banking networks? By Asahi for breweries? Or by Komatsu for equipment assembly plants? No; they are the legions of Japanese automobiles driven by Africans in their rapidly growing megacities as the continent’s urbanization accelerates. As China and India increasingly shape the Asian footprint of business investment in Africa—exploiting precious ‘first mover’ advantages along the way—Japan remains in the backseat. It wasn’t always this way.”
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