Patrick McGee: You Should Think About Replacing Your iPhone — Now
By Patrick McGee; Mr. McGee is the author of the forthcoming “Apple in China: The Capture of the World’s Greatest Company.” Will your next iPhone cost…
Thought Leader: Patrick McGee
How ISIS Is Taking War To Social Media & They Are Fighting Back
By P.W. Singer and Emerson Brooking (original source Popular Science)
“When the militants of the self-proclaimed Islamic State (also known as ISIS, ISIL, or Daesh) descended on the Iraqi city of Mosul in June 2014, they didn’t just march into town—they simultaneously launched a Twitter hashtag campaign, #AllEyesonISIS. It was blitzkrieg with a digital marketing strategy.
Within hours, images of ISIS barbarity spread throughout the Arab world, sowing fear among Mosul’s residents and defenders. The social-media campaign gave an air of inevitability to the looming seizure of the city, and the atrocities that would follow. Despite the fact that they outnumbered the attacking ISIS force by 15-to-1, the Iraqi army units defending Mosul disintegrated and fled. A militia of no more than 2,000 ISIS fighters captured a city of 1.5 million.”
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David Frum: Treating Friends Like Enemies
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