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Rethinking Strategy & Soft Skills: Andrea Iorio on What Great Leaders Do Differently

Andrea Iorio News Article
Thought Leader: Andrea Iorio
July 3, 2025
Written by: Andrea Iorio

In an interview with European Business Magazine, Andrea Iorio draws on his experience leading digital transformation at global companies to explain how great leaders succeed in an age of rapid technological change. He argues that many organizations focus too heavily on adopting new technologies while underinvesting in preparing people to use them and overcome resistance, particularly fears of job substitution. Iorio highlights that misaligned technology rollouts often fail when they are not connected to core business needs, and stresses the need for teams to develop digital literacy and adaptability to thrive in evolving markets.

Iorio also outlines the leadership mindsets and skills necessary to navigate uncertainty and drive competitive advantage. He emphasizes principles such as reperception, the ability to update one’s view of the business in response to fast-changing external conditions; data sensemaking, which involves using AI tools to inform insight-driven decisions instead of relying solely on traditional metrics; and trust, a human quality essential for organizations to embrace AI responsibly. His perspective underscores that while technology accelerates change, human adaptability and trust remain central to effective leadership. Source: European Business Magazine.

Andrea Iorio is a globally recognized keynote speaker on AI, leadership, sales, and innovation, known for translating cutting-edge technology into clear, practical strategies for growth. A former CEO of Tinder Latin America and Chief Digital Officer at L’Oréal, Andrea brings real-world executive insight to more than 100 keynotes each year for Fortune 500 companies worldwide. He is the international bestselling author of Between You and AI, a professor at Fundação Dom Cabral, an MIT Technology Review columnist, and the host of NVIDIA’s podcast Vem A.I. To host him for a speaking opportunity, contact WWSG.

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