One reason so many are quitting: We want control over our lives again
The pandemic, and the challenges of balancing life and work during it, have stripped us of agency. Resigning is one way of regaining a sense…
Thought Leader: Amy Cuddy
Speed, strategy or showbiz – what truly drives the McLaren x Mastercard partnership? In this episode of Media Dialogues with Storyboard18, Delshad Irani goes behind the scenes with two industry powerhouses: Zak Brown — CEO of McLaren Racing, the man leading one of Formula 1’s most legendary teams and iconic transformation stories Raja Rajamannar — Global CMO of Mastercard, the marketer behind some of the world’s strongest brand platforms and plays.
From engineering excellence to entertainment-driven fandom, from racing dominance to consumer loyalty, we uncover:
-How technology meets storytelling
-What makes F1 more than just a sport – but a marketing machine
-The real playbook for winning both on the track and in the marketplace
If you’re into sports, branding, or high-octane business strategy, this conversation is unmissable. Tune in now!
Raja Rajamannar, Mastercard Senior Fellow and author of Quantum Marketing, is celebrated as one of the world’s most innovative marketers. As Mastercard’s former Chief Marketing & Communications Officer and Founding President of its Healthcare Division, Raja has redefined brand strategy on a global scale. His visionary approach to marketing and technology continues to shape the future of the industry. To bring Raja to your next speaking engagement, contact WWSG today.
One reason so many are quitting: We want control over our lives again
The pandemic, and the challenges of balancing life and work during it, have stripped us of agency. Resigning is one way of regaining a sense…
Thought Leader: Amy Cuddy
Scott Gottlieb: How well can AI chatbots mimic doctors in a treatment setting?
This is an Op-ed by WWSG exclusive thought leader, Dr. Scott Gottlieb. Many consumers and medical providers are turning to chatbots, powered by large language…
Thought Leader: Scott Gottlieb
Sara Fischer: The AI-generated disinformation dystopia that wasn’t
This piece is by WWSG exclusive thought leader, Sara Fischer. Amid the craziest news cycle in recent memory, AI-generated deepfakes have yet to become the huge truth…
Thought Leader: Sara Fischer