Safi Bahcall

Many companies struggle to adapt to rapidly changing markets: the core dominates the new, projects linger too long, and innovation theater proliferates. The apex innovators who avoid these traps and dominate their industry focus on structure not just culture. They build a system to run experiments at pace and scale without sacrificing excellence in their core franchise. Using surprising and entertaining examples from Apple, Amazon, Best Buy, Harley-Davidson, Lego, and the US military, Safi describes five rules you can use to build this system and become the initiator rather than the victim of innovative surprise.

Learn how Amazon beat Google, why one retailer thrived while others collapsed, and how the music industry escaped death. See how these examples illustrate the need for leaders to navigate the three zones of leadership. Learn how key leadership skills differ across the three zones, what you can never delegate as a leader, and why failing to understand these principles has caused the collapse of once great companies. Safi offers practical rules for both new and experienced leaders, with detailed examples drawn from his research and work with some of the most innovative organizations in the world.

Mature organizations often struggle to innovate as the core suffocates or rejects the new, and zombie projects, premature scaling, and innovation theater proliferate. The key to avoiding these traps is building a sustainable, integrated system for running business experiments at pace and scale and learning to navigate the three zones of leadership: core, experiments, and transformation.

In this half-day or full-day workshop, Safi describes the nonobvious causes of innovation failure inside organizations and ten principles behind successful innovation operating systems.  The principles, which are based on the novel ideas in Loonshots and Safi’s work with some of the most innovative organizations in the world, are illustrated with surprising insights and detailed examples drawn from Apple, Amazon, Best Buy, Google, Harley-Davidson, Lego, the US military, and more. Interactive exercises help leadership teams internalize the ideas and apply them to real-time problems.

Workshops are customized based on interviews to understand company-specific pain points and goals.

The secret to breakthroughs. Contact WWSG for more information.