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Tucker Carlson lands first major ad deal, investment interest for new media company

Tucker Carlson
Thought Leader: Sara Fischer
July 16, 2023
Source: AXIOS
Written by: Sara Fischer

Tucker Carlson has struck an ad deal worth more than $1 million with PublicSq, an online marketplace for companies with conservative values, two sources familiar with the agreement told Axios.

Driving the news: Omeed Malik, the chief executive and chairman of the board of the blank check company looking to take PublicSq public this month, is also planning to invest in Carlson’s company, sources told Axios.

Why it matters: The ad deal represents the first commercial agreement that will be part of Carlson’s new media venture.

Details: Beginning in August, PublicSq will run ads on Carlson’s show on Twitter, which streams for free.

How it works: Carlson’s new venture will center around video primarily, both through an owned and operated website and app, and through free video distributed on Twitter, and possibly other social platforms.

The big picture: Carlson is currently embroiled in a legal battle with his former employer Fox News.

What to watch: Other former Fox News personalities, such as Bill O’Reilly and Megyn Kelly, have gone on to build their own independent media entities upon leaving the cable news sphere.

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