The Man Behind Trump’s Bid to Finally Take Digital Seriously
![](https://wwsg.com/wp-content/uploads/2022/05/brad-parscale.jpg)
By Issie Lapowsky (original source Wired)
“Brad Parscale is a survivor—at least in Donald Trump’s universe. Today, Parscale, Trump’s digital director, is one of the last men standing as the Trump campaign’s revolving door keeps spinning. And with 80 days left in the campaign, he’s about to get a lot busier.
Trump has cycled through campaign personnel—first Corey Lewandowski, and then today Paul Manafort. Through it all, Parscale has kept his head down, working on the campaign since before Trump even announced his candidacy publicly. But from an office in San Antonio, far from the Washington—New York hub of campaign drama, his influence has only grown.”
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