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Erika Ayers Badan: How to Keep Creativity Alive

Thought Leader: Erika Ayers Badan
December 10, 2025
Source: Work

Hi! Ever felt like you’re on a Disney ride through every big-company headache imaginable?

Think lawyers, bankers, finance goons, stale conference rooms, staid conversations and the creeping sense that the machine is running you, not the other way around.

Big companies exist for good reason. They build real things – consistently. They deliver at scale.

But they also can suffocate the people who want to tinker, experiment, break stuff, and dream. The renegades. The builders. The ones who get hives at the prospect of OKRs, KPIs and strategery.

On this episode of Unsolicited Advice, we get into what it actually takes to keep creativity alive when the machine takes over. How small groups can save big companies. How to protect the spark from the process. How to build something real without getting crushed by the weight of everyone else’s need for control, accuracy and uniformity.

If you’ve ever felt yourself wither in a big org or wondered why your best ideas show up in small rooms, this one is for you.

Book Erika Ayers Badan for powerful insights on building bold, culture-shaping brands, navigating challenges with resilience, and leveraging storytelling and community to drive lasting impact. Known for her dynamic leadership and no-nonsense approach, Erika has redefined industries and inspired audiences across sectors. Contact WWSG today to bring her unmatched expertise and contagious energy to your next event.

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