Erika Ayers Badan is a distinguished executive known for her transformative leadership as the former CEO of Barstool Sports. With a career marked by innovation and strategic vision, Erika played a pivotal role in evolving Barstool Sports from a niche sports media company into a major player in the digital entertainment landscape. Her tenure was characterized by a focus on expanding the brand’s reach, leveraging cutting-edge digital strategies, and fostering a dynamic company culture.
Erika’s expertise in navigating the fast-paced media environment and her ability to drive growth have established her as a prominent figure in the industry. Erika’s currently transforming Food52, where she applies her strategic expertise to enhance the company’s digital presence and expand its community of food enthusiasts. Her background in leading transformative initiatives at Barstool Sports informs her approach, as she brings a fresh perspective to content creation and audience engagement. Erika’s commitment to excellence and her visionary leadership continue to elevate Food52’s impact in the culinary world.
Erika Badan Built Barstool Sports. Can She Rebuild Food52?
Erika Badan understands the skepticism. The two publishers share a business model but have vastly different cultures and commercial circumstances. As CEO of Barstool Sports…
Thought Leader: Erika Ayers Badan
Embrace disruption or become history, says Mastercard global CMO Raja Rajamannar
Marketing is at a never-seen-before inflection point; new technology is coming in everything, everywhere and all at once. Mastercard’s global CMO tells Campaign that if…
Thought Leader: Raja Rajamannar
Sara Fischer: New GroupM CEO unveils 5-year plan
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Thought Leader: Sara Fischer
