Erika Ayers Badan
Bestselling Author, Former Fortune 500 Chief Revenue Officer and Globally Recognized Sales and Leadership Expert
Ryan Estis understands the challenges business leaders and top performers face, because he’s been in their shoes. He spent 15 years helping companies connect with employees and customers as an ad agency executive, building a client roster of category leading brands. Nine years ago, he decided to put that experience into practice and launch his own research and learning organization. Ryan has an inside look at what the world’s best companies do differently. Sharing his insight, he helps clients initiate change, improve performance, and deliver growth.
The need to lead change is growing, but our ability to do it is shrinking.
7 out of 10 CEO’s say their current growth strategy is obsolete and the World Economic Forum is indicating 1 in 4 jobs is going to change over the next five years as a result of trends like artificial intelligence, digitization, the green energy transition, and supply chain-reshoring creating unprecedented transformation.
Our job as leaders is to help our people and teams navigate the mindset shift and reskilling needed to embrace change and the new behaviors needed to thrive through it.
But 70% of change efforts fail and it isn’t because of the strategy…it’s people, psychology, and resistance.
Traditional models of change management and leadership no longer support what is needed in our forever changed world. The new model for navigating transformation and growth is Human Centered.
In this dynamic and interactive keynote presentation, Ryan teaches entrepreneurs and executives how to leverage this defining moment as a catalyst to improve performance and empower our people to unleash their full potential while finding meaning and fulfillment in their work. Blending surprising truths with actionable insights and inspiring stories, he empowers leadership teams to build change ready, high growth organizations.
Audiences Outcomes:
Today’s leaders are operating in a world defined by constant disruption — artificial intelligence reshaping work, distributed teams redefining collaboration, and unrelenting pressure to deliver results while protecting culture, engagement, and well-being.
The demands of this environment require a new leadership model.
The modern knowledge worker doesn’t want to be managed — they want to be developed, supported, and inspired. They expect leaders who invest in growth, foster psychological safety, communicate with clarity, and connect daily work to a meaningful purpose. Yet according to Gartner, fewer than half of today’s managers feel prepared for this expanded role.
Human-Centered Leadership is how organizations close that gap.
This high-impact leadership keynote reframes the job of leadership — shifting the focus from managing outcomes to unlocking contribution, ownership, and sustainable high performance. When leaders create the conditions for people to thrive, results follow.
Ryan Estis — bestselling author, former Fortune 500 Chief Revenue Officer, and trusted advisor to hyper-growth organizations — is at the forefront of the Human-Centered Growth movement transforming the future of work, leadership, and organizational culture.
Blending compelling storytelling with research-backed insights and actionable frameworks, Ryan equips leaders to build trust-based, psychologically safe, high-performance teams that thrive in complexity, adapt to change, and lead confidently in the age of complexity.
Audience Outcomes:
Participants leave with clarity, confidence, and practical tools to immediately elevate their leadership impact:
In a world of accelerating technology, rising expectations, and relentless change, one truth remains clear: Companies grow when people do.
Human-Centered Leadership shows leaders how to build agile teams, unlock human potential, and deliver extraordinary results — today and into the future.
The commercial landscape has fundamentally transformed. Today’s buyers are more sophisticated, self-directed, and simultaneously overwhelmed — leading 7 out of 10 CEOs to view their traditional growth strategies as obsolete.
Sales teams are navigating:
Sales transformation today requires a more strategic approach. By automating the tangible, sellers can leverage data and technology to create the necessary capacity for what truly drives growth: establishing trust, co-creating solutions, and navigating the ‘human’ friction inherent in every high-stakes deal.
The modern customer expects more, yet they are more paralyzed than ever. Research shows that 74% of buying teams—and nearly every modern consumer—are stalled by competing priorities and the paradox of choice…making the seller’s ability to transfer belief just as important as the solution itself.
Value-Based Selling is how commercial teams close that gap.
Ryan Estis — bestselling author, sales transformation expert, and former Fortune 500 Chief Revenue Officer (CRO) — delivers real-world strategies rooted in what works now. Through dynamic storytelling, proprietary research, and actionable frameworks, Sell for Impact is a high-energy, high-impact sales keynote designed to equip modern sellers with the confidence and capability to accelerate decisions and create a distinct competitive advantage.
Sellers leave prepared to earn greater customer access, position value over price, elevate buyer confidence from a position of expertise, and drive decisions to close — even in complex, consensus-driven buying environments.
Audience Outcomes
Participants leave with renewed confidence, sharper skills, and practical tools to immediately elevate sales performance including:
In a world of accelerating technology, rising expectations, and relentless change, one truth remains clear: Companies grow when people do.
Sell For Impact shows sellers how to establish trust, deliver value and compete to win client partnerships, today and into the future.
The customer experience has been radically altered—and faces further transformation—as touchpoints, on-demand services, personalization, and AI-enabled automation become more sophisticated. Today’s customers expect an effortless, personalized experience and frequent brands that can continuously adapt and consistently deliver exceptional experiences.
Customer experience can be a strategic differentiator and a source of competitive advantage and Ryan will help audiences understand how by leveraging the principles of Human Centered Growth. In this keynote experience he explores how category-leading companies have cracked the code to meet evolving customer expectations through people, aligning employees around a common purpose and empowering them to deliver the extraordinary.
Ryan will challenge conventional perspectives and inspire new ideas about the dynamics of customer and employee relationships. You’ll gain a fresh understanding of how putting your customer at the center of your growth strategy can profoundly impact your business. Audiences will leave empowered and prepared to create remarkable experiences that earn customers for life.
Audiences Outcomes:
In a world where the pace of change is relentless and skills quickly become obsolete, the true power lies within each of us, waiting to be unleashed. Ryan Estis invites you to embark on a journey of self-discovery, tapping into your hidden potential and igniting your personal power.
This pivotal moment of transformation is not just an opportunity—it’s a calling. It’s a chance to unearth your unique gifts and experience the deep fulfillment that comes from making a meaningful impact on others.
As the business landscape evolves, those who can continuously adapt, acquire new competencies, and maximize their potential will discover a wealth of opportunities. Ryan’s powerful message explores the realms of purpose, productivity, and peak performance while emphasizing the importance of staying present for the people and experiences that truly matter.
This keynote experience is a rallying cry for those seeking to maximize their potential, derive greater fulfillment from their work, and propel themselves forward with unparalleled
Ryan Estis is a sales and leadership expert at the forefront of the human-centered growth movement transforming the way we work, lead, and live so individuals and organizations can achieve sustainable success.
He’s a bestselling author who has spent his career in the trenches building high-performance teams and a client roster of category-leading brands. As a strategic advisor and former Fortune 500 CRO, he understands that the key to meaningful results lies in elevating people to their highest potential.
Ryan empowers individuals and organizations to leverage change as a catalyst for growth and maximize their impact by embracing a human-centered approach to sales, leadership, and life.
His expertise transcends industry boundaries, making him a trusted advisor to companies ranging from startups to Fortune 500 giants including Mayo Clinic, Mastercard, The NBA, Pfizer, IBM, Deloitte, McKesson, CVS and State Farm Insurance.
His work and writing have been featured in Forbes, Fast Company, Inc and Entrepreneur magazines. Meetings & Conventions Magazine recently recognized him as “one of the best keynote speakers ever seen or heard.”
The most dynamic, energetic and relevant sales keynote we’ve ever had.
NBA
Ryan was hands down one of the best speakers we have had. His knowledge of our industry and his ability to touch every attendee with either knowledge or emotion is a phenomenal skill for any speaker. We have not had a speaker who took the extraordinary steps to prepare for a presentation that Ryan took. His questions of our industry, company and attendees were unprecedented in our event planning experience.
SVN
It’s often said that people remember how you make them feel more than what you say. On behalf of the entire team at CDW I want to thank you for making each and every person feel in control of their success, in charge of their emotions and responsible for the next action step in their journey to success. You were memorable, relevant, energizing and authentic. Thank you for bringing your best self to CDW!
CDW