Tips For Nailing Your Chatbot Content Strategy As An Advantage

By Rachel Arthur (original source Forbes)
“Chatbots have received somewhat of a mixed response since they hit the market at scale – both praised for the ease with which they can offer customer service for instance, yet critiqued for their lack of true intelligence.
This is something we’re working towards, according to Ben Parr, co-founder of chatbot building platform Octane AI, who spoke at Lions Innovation, a division of the Cannes Lions International Festival of Creativity, last week. “The technology for bots that are truly intelligent and personalized based on AI is just not there yet to be totally reliable 100% of the time, but in the future, as the tech evolves and improves, they will be,” he explained.”
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