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Patrick McGee: Can Tim Cook save Apple from the Trade War?

Thought Leader: Patrick McGee
June 10, 2025

During the US president’s first term in office, Tim Cook appeared to be the ultimate Trump whisperer, winning tariff exemptions despite Apple’s heavy reliance on Chinese manufacturing. Now, the iPhone-maker-in-chief has found himself under the toughest pressure yet from Trump, who has threatened smartphone tariffs as high as 25%. Does Tim Cook still have a way out, or is Apple out of options? And what does Cook’s relationship with Trump tell us about the future of the trade war?

FT tech editor Murad Ahmed speaks to Patrick McGee, author of Apple in China: The Capture of the World’s Greatest Company; Doug Guthrie, a former negotiator for Apple in Beijing; and FT tech correspondent Michael Acton about the complicated relationship between Cook and Trump.

Patrick McGee is a compelling keynote speaker, bringing over a decade of global journalism experience from the Financial Times and The Wall Street Journal. His award-winning reporting on Apple, electric vehicles, and emerging technologies offers audiences unparalleled insights into the forces shaping our digital future. As the author of Apple in China, he delivers a deeply researched, behind-the-scenes look at how the world’s most valuable company became entwined with America’s biggest rival. With his engaging storytelling and sharp analysis, Patrick McGee provides event attendees with thought-provoking perspectives on technology, business, and global markets. To host him for a speaking engagement, contact WWSG.

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