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First look: NRSC blitz pressures “Maserati Manchin” to retire

Thought Leader: Josh Kraushaar
January 23, 2023
Source: Axios

The National Republican Senatorial Committee is portraying Sen. Joe Manchin (D-W.V.) as a Davos-trekking elitist in a direct mail and digital ad campaign directed at West Virginia voters.

Why it matters: The NRSC’s early anti-Manchin messaging is part of a pressure campaign designed to dissuade him from seeking a third term. Manchin is the only Democrat who can realistically hold a Senate seat in one of the most conservative states in the country.

Details: The NRSC mailer hits Manchin for traveling to the World Economic Forum in Davos, Switzerland, last week. “Instead of working in West Virginia, Joe Manchin is hanging out in Switzerland,” the back of the mailer reads.

The bottom line: Manchin’s decision to travel to a conference of international jet-setters — along with his public teasing of a possible 2024 presidential campaign — aren’t consistent with the actions of a senator trying to lock down his seat in West Virginia.

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