Bestselling Author of Empty Planet | Global Expert on Demographic Change, Consumer Trends, and the Future of Growth
The biggest economic story of the twenty-first century is not artificial intelligence; it is population change.
Darrell Bricker is one of the world’s leading authorities on the demographic changes rewriting the rules of global business, markets, and economic growth. As the former Global CEO of Ipsos Public Affairs and co-author of the international bestseller Empty Planet, he has spent decades advising major corporations and governments on how falling birth rates and aging populations are transforming consumer demand and labor forces. In his customized presentations, Bricker challenges conventional wisdom with hard evidence, helping leaders look past the noise of technology to see where future growth is truly moving. Audiences leave equipped with a clear, actionable roadmap to navigate and thrive in a world that will be older, smaller, and fundamentally different.
Darrell Bricker: Population Collapse Is ‘Biggest Issue’ Threatening Economy
Darrell Bricker on Declining Birth Rates
Darrell Bricker: The Looming Crisis of Population Collapse
Darrell Bricker: An Empty Planet - The Shock of Global Decline
Most organizations are still planning for a world that no longer exists.
As populations age and growth slows, customers are changing in ways many businesses fail to recognize. Some markets will stagnate. Others will expand. Entire industries will discover that yesterday’s assumptions about demand no longer apply.
The businesses that thrive in the years ahead will not be those that understand where the market was. They will be the ones that understand where the market is going.
Drawing on demographic trends from around the world, Bricker shows audiences how changing population patterns will reshape demand, redefine growth opportunities, and create new winners and losers across the economy.
Artificial intelligence may transform productivity.
That does not mean it will solve the economic challenges created by aging and declining populations.
Many forecasts assume that technological progress alone can sustain growth. Bricker argues that the future will be more complicated. Robots do not buy homes. Robots do not take vacations. Robots do not raise families. Robots do not pay taxes. Robots do not buy lunch.
This provocative keynote explores the collision between demographic change and technological transformation and examines what it means for business strategy, labor markets, investment, innovation, economic growth, and long-term prosperity.
The world is changing faster than most people realize. Demographic shifts, economic pressures, evolving immigration patterns, and changing public attitudes are redefining growth, talent, and opportunity across the country.
Drawing on decades of public opinion research and insights from his bestselling book Breaking Point: The New Big Shifts Putting Canada at Risk, Darrell Bricker helps audiences understand the forces shaping our future. As Chairman of Ipsos, he brings a data-driven perspective on where the country is headed and what leaders need to do to prepare.
Bricker cuts through conventional wisdom to reveal how changing demographics, consumer behavior, and public sentiment will impact organizations in the years ahead. Audiences leave with a clearer understanding of emerging risks, new opportunities, and the decisions that will matter most in a rapidly evolving world.
Audience Takeaways:
Darrell Bricker is one of the world’s leading authorities on demographic change, consumer behavior, public opinion, and long-term societal trends.
He is the coauthor of the international bestseller Empty Planet, which challenged conventional assumptions about population growth and helped reshape the global conversation about demographic decline and its consequences for economic growth, labor markets, consumer demand, and prosperity.
Previously, Bricker served as Global CEO of Ipsos Public Affairs, leading public opinion and social research activities across international markets. During a career spanning more than three decades, he advised political leaders, chief executives, policymakers, and organizations on the forces shaping economies and societies around the world.
His insights have appeared in CNN, BBC, NPR, The Wall Street Journal, Financial Times, and many other leading international media outlets.
Bricker holds a PhD in Political Science from Carleton University and serves as a Senior Research Fellow at the Munk School of Global Affairs and Public Policy and the Centre for International Governance Innovation.
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